Evaluate your customers regularly!

Evaluate your customers regularly!

One of the paradoxes in most BtoB companies is the short time spent studying what is the main source of their wealth: the activity and performance of their customers. How has the customer performed in relation to the market and its competitors? What are its forecasts...
Evaluez régulièrement vos clients !

Evaluez régulièrement vos clients !

L’un des paradoxes dans la plupart des sociétés BtoB, c’est le peu de temps passé à étudier ce qui constitue pourtant la source principale de leur richesse : l’activité et la performance de leurs clients. Comment a performé le client par rapport au marché et à ses...
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